Keep Firing began as the motto of my photography company D. Taylor Images (founded in 2009), simply meaning to “keep capturing images until we love what we have”.

As time went on, it evolved into a life mantra. A message to “keep going, keep growing, keep living, keep learning, and keep inspiring”.

And now, it speaks to a collective mission: To create content that motivates. Content that connects.

The teams I have the privilege of serving with don’t simply set up equipment and press record. No. We invest in our clients with our energy, our passion, and our commitment to excellence. Whether working with courageous cancer survivors or energized executive leadership, there is always a journey to explore, connect to, and learn from.

It's a collective effort on all fronts. Much thought and care go into who you see on a Keep Firing set. The result is group of focused, passionate people who share a common bond and keen understanding of our purpose.

And that’s the difference: We care.

It all matters.

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Daryl Taylor Director